Vitamin Shoppe Launches Vthrive 'Clean' Brand, Opens Shops At LA Fitness Gyms

One month into being owned by investment firm, VSI launches Vthrive The Vitamin Shoppe brand of “simply clean” vitamins, minerals, supplements, and essential oils and is opening stores inside locations of national gym chain LA Fitness.

VThrive Lavender
Vthrive The Vitamin Shoppe brand products are free of artificial colors, flavors or sweeteners and each of the vitamin, mineral, and supplement formulations in the line contain no magnesium stearate, stearic acid, or titanium dioxide.

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