L’Oreal CEO On New Lancôme Shop On Amazon: ‘You Can Truly Reach New Consumers’

 
• By Eileen Francis

L’Oréal’s Lancôme Brand Store on Amazon, launched in early 2023, is a powerful new digital platform where early data suggest 75% of shoppers are new to the brand, said CEO and director Nicolas Hieronimus during the firm’s 19 October third-quarter earnings presentation.

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• Source: L'Oreal SA

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