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Neutrogena Enters ‘Pre-Aging’ Skin, Pushes Collagen Bank To Gen Z

 
• By Eileen Francis

Neutrogena Collagen Bank contains patented micro-peptide technology two times smaller than leading anti-aging peptides on the market to penetrate more than 10 layers under the surface of skin, says Kenvue, Inc. The product duo marks the brand’s entry into the ‘pre-aging’ segment.

Young Woman Wrinkles
• Source: Shutterstock

Kenvue Inc. is formally introducing Neutrogena Collagen Bank, its awaited foray into the “pre-aging” category, targeting the micro-peptide technology to Gen Z consumers who want to get a jump on fighting the signs of aging.

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RoC Anti-Aging Study: Subjects Using Five-Product Regimen Claim Skin Looks 9.6 Years Younger

 
• By Eileen Francis

RoC launches RoC 35 Protocol, a five-product regimen backed by the brand’s largest clinical assessment yet, showing 200 subjects saw significant improvement in ‘key parameters’ of skin aging.

C&D Innovations For Acne Patches, Dry Shampoo, Gummies Will Drive 2025 Organic Sales

 
• By Eileen Francis

Church & Dwight Co. Inc. will launch a new body acne patch under its Hero Mighty Patch range, a light dry shampoo formula for Batiste and three new initiatives for vitafusion gummies, the firm reported during its Analyst Day 31 January.

L’Oréal/IBM Generative AI Partnership Will Accelerate Product Development, Sustainability

 
• By Eileen Francis

French beauty giant L’Oréal SA enters a partnership with New York-based technology company IBM for an industry first-of-its-kind AI foundation model to spur product development and reformulation and make strides in sustainability.

Eucerin Thiamidol-Backed Face Care For Hyperpigmentation Debuts Stateside

 
• By Eileen Francis

Eucerin Radiant Tone Collection comprises five products centered on the brand’s wildly popular ingredient Thiamidol, currently the most effective inhibitor of human tyrosinase, an enzyme that contributes to skin hyperpigmentation.

More from New Products

Digital Skin Advisor Boom; CES Show Spotlights Growth Of AI-Backed Skin Assessments

 
• By Eileen Francis

L’Oréal Group unveils Cell BioPrint, a hardware device that provides personalized skin analysis in just five minutes, while Shiseido and Samsung win innovation awards for their digital beauty devices during the Consumer Technology Association’s Consumer Electronics Show in Las Vegas.

Factorfive’s Stem Cell-Based Skin Care Benefits Exceed Promotional Claims – CEO

 
• By Eileen Francis

Xytogen Biotech’s Factorfive stem cell-based skin care delivers benefits that are greater than the company claims, says founder and CEO John Aylworth. Available mostly through clinicians’ offices, the formulas are based on a proprietary process that triggers stem cells to send out growth factor signals, which are captured in a ‘conditioned media’ and used as the basis for products.

German OTC Marketing News: Launches From Bayer, Stada, Hermes And Klosterfrau

 
• By David Ridley

Bayer adds dry eye treatment to its Bepanthen skin care range; Stada launches special edition Elotrans supplement for Eintracht Frankfurt fans; Hermes offers chewable magnesium supplement; and Klosterfrau introduces Oyono Night extension to help troubled sleepers maintain their immunity.