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Kenvue Doesn’t ‘See Consumers Downgrading’ As Analysts See US Private Label Sales Growing

 
• By Malcolm Spicer

“We have a relatively low exposure to private label to start with. But we don't see penetration of private label going up in 2024,” says CEO Thibaut Mongon. Recent research from analysts, though, shows increase in consumers turning to lower-priced health and personal care alternatives.

• Source: Shutterstock

Losing consumer health product market share to private label isn’t appearing on Kenvue Inc.’s radar even though market analysts say consumers are “being squeezed” and Kenvue and its competitors should consider lowering their prices.

“We have a relatively low exposure to private label to start with. But we don't see penetration of private label...

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US Consumer Health Sector Vigilant To Avoid Stumbling On Trump’s Tariff Twists And Turns

 
• By Malcolm Spicer

In remarks at recent investor conference reflecting comments from across the US consumer health sector, Kenvue chief Thibaut Mongon says, “I'm going to state the obvious. The environment is very fluid.”

ELC Veteran Returns To Lead Makeup, While C&D, Charlotte Tilbury Strike Promo Deals; Beauty Roundup

 
• By Eileen Francis

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• By Eileen Francis

The National Advertising Division expects cases involving ‘Made in the USA’ claims to increase given US tariffs, says NAD VP Phyllis Marcus. The topic was also addressed by BBB National Programs’ Mary Engle during IBA’s Cosmetics Convergence Virtual Spring Conference 14-15 May.

Coty’s Next Phase Of ‘All-In To Win’ Strategy Should Generate $130M Savings

 
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More from Business

US Consumer Health Sector Vigilant To Avoid Stumbling On Trump’s Tariff Twists And Turns

 
• By Malcolm Spicer

In remarks at recent investor conference reflecting comments from across the US consumer health sector, Kenvue chief Thibaut Mongon says, “I'm going to state the obvious. The environment is very fluid.”

ELC Veteran Returns To Lead Makeup, While C&D, Charlotte Tilbury Strike Promo Deals; Beauty Roundup

 
• By Eileen Francis

Lisa Sequino returns to Estee Lauder to lead the strategic direction and global growth of its makeup brands. Church & Dwight has signed up two-time Olympic Gymnast Jordan Chiles as an ambassador for its Hero Cosmetics skincare brand. Plus more beauty news in brief.

TikTok Shop More Popular For Beauty Than Online Sephora, Shein – Survey

 
• By Eileen Francis

Social platforms like TikTok Shop have “completely reshaped product discovery, creating a new shopping paradigm” for beauty and taking share from traditional beauty retailers, according to retail brand experience agency ChangeUp, Inc.