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Androzene Male Enhancement Product Ad Claims Fail To Withstand NAD Review

 
• By Eileen Francis

Health Club Diet discontinues challenged claims for Androzene male enhancement supplement after NAD criticizes firm for relying on studies on ingredients, not the product. Council for Responsible Nutrition challenged claims as stating an indication for erectile dysfunction drug.

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Androzene male enhancement supplement marketer Health Club Diet LLC is the latest consumer health firm shot down in an industry self-regulation review for failing to link its advertising claims to tests of a product instead of separate ingredients.

The Council of Better Business Bureaus’ National Advertising Division investigative arm said Health Club failed to support claims, including put the “male back into the man,” not only for relying on ingredient tests and expert testimony without offering data on the whole product's

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• By Malcolm Spicer

NAD and NARB track their decisions on support for ad claims with Federal Trade Commission policies, including the requirement of RCTs to support health claims for supplements, a standard the industry argues is required for drug claims and shouldn’t be applied for dietary ingredients.

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People On The Move: Appointments At Haleon, Wellnex, Orkla

 
• By Tom Gallen

A round-up of the latest consumer health leadership changes: Haleon names Middle East & Africa unit manager; Wellnex Life appoints interim chair; Orkla Health appoints CEO.

US Consumer Health Market People News: Niagen, INW, Hims & Hers, NOW, Tranont, More

 
• By Malcolm Spicer

Amazon executive moves Hims & Hers; INW Manufacturing adds IPA board member as CSO; USC Gerontology School dean joins Niagen advisory board; ‘Be You, NOW’ campaign during Women’s Health Month; direct seller Tranont expands advisory board; Vitamin Shoppe, sports nutrition brands support Team Red, White & Blue cross-US runners; and Powerade supports Morgan's Message.

C&D Divesting Flawless, Spinbrush Lines, Says Gummy Vitamin Brands Might Not Stick

 
• By Malcolm Spicer

C&D reports Q1 net sales dropped 2.4% to $1.48bn, below its guidance for around 1% growth. Its brands’ sales at retail and market share grew in the quarter, but “experienced slowing category growth in the US market” as retailers reduced inventory levels.