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Consumer E-commerce Comfort Helps Amazon Health Product Sales Jump 50%

 
• By Eileen Francis

Amazon’s nutrition and wellness sales soared 55% in 2018 to around $2.5bn and health product sales, including OTC drugs, jumped 50% to about $600m, as consumers grow more comfortable purchasing health products online, says e-commerce market research firm Edge by Ascential.

[Amazon.com Inc.]’s sales of consumer health products soared 50% or more in 2018 on increasing consumer trust in buying the products online, says e-commerce market research firm Ascential.

Nutrition and wellness, which includes vitamins, minerals and supplements and vitamins, experienced sales growth of 55% to about $2.5bn, while sales of health products, including OTC drugs, jumped 50% to around $600m in 2018, the London-based firm said in a Jan

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