Rihanna’s Fenty Was Top-Earning Celebrity Beauty Brand In 2021

Pop star Rihanna’s Fenty Beauty brand accounted for more than a third of global celebrity beauty brand sales in 2021, finds sports betting site OLBG.com. Jessica Alba’s Honest Company and Kylie Jenner’s Kylie Cosmetics finished second and third, respectively.

Rihanna Fenty brand

Beauty represented the third highest-earning category in celebrity-branded products in 2021, according to OLBG.com, a sports betting site using estimates from sales intelligence firm Owler, as well as Forbes, Bloomberg and other sources.

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