Procter & Gamble Co. is optimistic about the future of beauty and personal care tuck-in acquisitions in recent years, but says it is willing to “pivot” if growth does not go according to plan.
P&G’s String Of Cosmetic Brand Tuck-Ins Questioned During Q2 Call
Procter & Gamble says it has catapulted recently acquired brands including First Aid Beauty and Native in a way that few know how, without compromising their unique character. While confident in the futures of those brands and others joining the company – mainly skin care – P&G will change direction as needed, executive leadership said.
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