L’Oreal Joins Heavyweights Tackling Sustainable Surfactants With Geno Biotech

 
• By Eileen Francis and Ryan Nelson

L’Oreal, Kao and Unilever have partnered with Genomatica, Inc. (Geno) to develop sustainable surfactants by replacing feedstocks such as palm oil and fossil fuels with biotech alternatives.

The same San Diego, CA-based biotech that is helping Lululemon transition the nylon in its athletic apparel to a plant-based alternative has three beauty and personal-care giants invested in its technology to produce sustainable surfactants.

Genomatica, Inc

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