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BBB National Programs Appoints Former FTC Children’s Privacy Head To Lead NAD

 
• By Eileen Francis

The BBB National Programs, Inc. announces Phyllis Hurwitz Marcus, who served the FTC for nearly two decades, will take the reins of the National Advertising Division, replacing Laura Brett.

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• Source: Alamy

BBB National Programs Inc. has tapped Phyllis Hurwitz Marcus, a national leader in the advertising bar who has led the Federal Trade Commission’s children’s privacy regulatory and enforcement program, to head its National Advertising Division.

The NAD “is the longest running of our more than 20 independent industry self-regulation programs, and Phyllis’ distinguished career as a leader in advertising and privacy law sets her up...

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NAD Under New Head Marcus Targets ‘AI Washing,’ Ads For Children

 
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Proponent For Age-Restricting Diet Supplement Sales Adds ‘Health Inequities’ To Argument

 
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