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Biocon’s Avastin Biosimilar To Put The Heat On Competition?

 
• By Anju Ghangurde

Biocon has launched its biosimilar Avastin in India, intensifying competition on the market. In addition to its ‘affordable’ price, Biocon’s biosimilar Avastin also comes with a novel temperature-sensitive packaging, which it sees as a key differentiator. Roche meanwhile underscored the need to be “very careful” while making packaging changes with biologics.

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BIOCON HAS LAUNCHED ITS CUT-PRICE AVASTIN BIOSIMILAR • Source: Shutterstock

India’s largest biopharmaceutical company, Biocon Ltd., has introduced its biosimilar Avastin (bevacizumab) on the domestic market, backed by a strategy that seeks to move beyond price competition.

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