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Bristol’s Bold Projections Grow Bolder As Confidence In R&D Programs Rises

New And Existing Blockbusters Expected To Fill Future Revenue Gaps

 
• By Mandy Jackson

Loss of exclusivity for key Bristol Myers Squibb products, starting with top seller Revlimid, is looming over the company’s R&D pipeline. BMS believes its late-stage and newly approved products will generate more than $25bn in sales by 2029.

Business growth graph concept with wooden blocks
Bristol expects low- to mid-single-digit compound annual revenue growth through 2025 • Source: Alamy

Bristol Myers Squibb Company issued ambitious five-year revenue growth projections at the start of 2021, and now with a more mature late-stage pipeline the big pharma is doubling down. Bristol’s prior forecast of $20bn-$25bn in sales from new products by 2029 has increased to more than $25bn, which will go a long way to filling future revenue gaps caused by generic competitors for current blockbusters.

The first major asset to face loss of exclusivity will be BMS’s top-selling product Revlimid (lenalidomide), when volume-limited generics of the multiple myeloma drug launch in the US in 2022

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