Roche/Genentech: A Case Study For Future Hostile Offers

It's almost a certainty that five years from now gurus at top-notch B-schools will include the Roche/Genentech saga as a critical case-study in how-or how not-to acquire a partner. They will laud--or criticize--Severin Schwan, Roche's new CEO, for his chutzpah, pending the outcome of the ensuing weeks.