Roche has cut the price of of its ophthalmology drug Lucentis so that its cost compared more closely with the newly approved and marketed competitor, Eylea from Regeneron. But analysts feel that the less frequent dosing of Eylea is more important to patient and physician acceptability than cost. What will really sway the decision between the two drugs is the eagerly anticipated data from a head to head comparisons between treatments.
At the November 2011 US launch of Regeneron’s Eylea (aflibercept) for wet age-related macular degeneration, there was speculation on how Roche/Genentech would respond to Eylea's 5% discount to Lucentis (ranibizumab)...
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