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Sun Faces Price Pressures In US On Generic Gleevec

 
• By Penelope MacRae

India’s biggest drug-maker, Sun Pharmaceutical Industries Ltd., has reported a more than tripling of its quarterly profit thanks to US sales of a generic version of Novartis AG’s leukemia blockbuster Gleevec. But now its 180-day sales exclusivity window has closed and generic rivals are launching in the US market, pushing prices down.

As the first company to file an application to produce a Gleevec generic in the US, Mumbai-based Sun Pharmaceutical Industries Ltd. gained six months of marketing exclusivity – which ended this month.

Now two generic competitors have entered the market with their own versions and more are expected. This will add to pricing pressure on the drug that Swiss giant Novartis...

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