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Next-Generation Roche: How Data Analytics Will Keep It In The Lead In Oncology

 
• By Mary Jo Laffler

Roche used its ASCO investor briefing to highlight its digital and personalized healthcare strategy, including examples of how it’s facilitating R&D and reimbursement – and how that should position it to be an oncology leader in the future. 

DNA

Roche has long held a leadership position in oncology – even if it has not held onto that lead in immuno-oncology – but with its investments in digital and personalized health care, it is looking establish its position as an oncology leader in the future.

The company used its annual on-site investor briefing at the American Society of Clinical Oncology annual meeting to review the...

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