How Novartis Is Making SENSE Of Clinical Data In Digital Age

The Swiss major has been showcasing its Nerve Live data analytics platform, where staff stationed at its SENSE operations center in Basel can monitor 500 or so clinical studies to predict - and stop - potential delays.

SENSE
The SENSE 'control tower' • Source: Novartis

The buzz has been deafening for years across the pharmaceutical sector about how the digital revolution is going to transform the way business is done but Novartis AG has been demonstrating a system that is already up and running and allows it to make sense of big data and manage hundreds of clinical trials worldwide from a 'control tower' in Switzerland.

CEO Vas Narasimhan repeatedly states that his vision is to create the leading medicines company in the world, powered by...

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