Sleeping With The Enemy? Open Mind Needed For Tech Giant Partnerships
Data Is An Enabler But Customization Is Key
The entry of tech giants Amazon and Alphabet into healthcare has the potential to disrupt the industry, but can established pharma players partner with them in the move towards a customer and data-oriented future? Panelists from Gilead, Merck KGaA, Bristol-Myers Squibb and others deliberated the question at a recent summit.
