ChatGPT Unleashed: Generative AI Use Cases Taking Off In Pharma

As generative AI and its star avatar, ChatGPT, take the world by storm, pharma is seeing traction for use cases around smarter pharmacovigilance and commercial marketing content development, among others. Senior executives from Indegene discuss this and more in an interview with Scrip.

Pharma experiments with generative AI • Source: Shutterstock

As the world watches the fast-paced developments in generative artificial intelligence led by poster child OpenAI's chatbot, ChatGPT, with excitement (and some trepidation), pharma appears to be moving along with more use cases.

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