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SAS Director On AI App Factory In 2024, Digital Twins And India Plans

 
• By Vibha Ravi

With an app factory to create fit-for-purpose, AI-driven applications, SAS hopes to help customers that include AstraZeneca and Novo Nordisk, to up their game in 2024, director Mark Lambrecht tells Scrip in this interview in which he also speaks about the current limitations of digital twins

Artificial Intelligence representation
Artificial Intelligence Is Revolutionizing Several Aspects In Pharma • Source: Shutterstock

Adopting a do-it-yourself (DIY) approach has helped companies like IKEA build a fortune and in the case of SAS, it might be a clever differentiator in generative artificial intelligence (AI), a field with formidable opponents.

The North Carolina-based company has so far provided powerful analytical tools used by “pretty much every biopharmaceutical company in some...

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