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Pfizer’s New Strategy Head Grapples With Some Blockbuster Problems

 
• By Andrew McConaghie

Recently recruited from his analyst post, Andrew Baum is now Pfizer’s head of strategy and is having to deal with some big decisions on R&D investment and long-term commercial bets.

Pfizer

Pfizer’s new chief strategy and innovation officer Andrew Baum only joined the company five months ago but is having to grapple with some major questions about the big pharma’s return on investment – just as activist investors are agitating for major changes.

Previously lead analyst at Citi, Baum was one of the best-known analysts in the sector and had previously been critical of some of Pfizer’s strategy decisions. He now oversees Pfizer’s...

Key Takeaways
  • Pfizer's new head of strategy Andrew Baum has joined at a difficult time for the company, with activist investor Starboard demanding big changes following underperformance.

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