Post-pandemic, there are decided “pockets for growth” for in vitro diagnostic developers despite enduring challenges facing the market, including mounting regulatory pressures and undervaluation by payers.
European IVD Industry On Rocky Road; Veer Toward 'Pockets of Growth'
Despite challenges and projected European decline, the in vitro diagnostics market has enticing "pockets for growth" post-pandemic, industry leaders revealed at the MedTech Forum conference. Key drivers include healthcare decentralization and consumer pull for control over health. Opportunities exist in neurology, oncology, and direct-to-consumer testing.

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