Long Road To Unique Device Identification: FDA’s ‘Mr. UDI’ Offers Peek Behind Curtain

The man who coined the term “Unique Device Identification,” Jay Crowley, opens up in an interview about hurdles FDA faced in setting up the system; anxiety he felt when Congress set a deadline for the final rule to be published; and why he believes UDI would have eventually happened organically anyway, among other UDI-related topics. “Sometimes people call me Mr. UDI … I think that name might stick for a while,” jokes Crowley, who planted seeds in 2002 for FDA’s new regulation to track and trace products. Since then it has mushroomed into an emerging program that has the backing of a majority in industry.

When FDA released its final Unique Device Identification rule in late September, tongues wagged. Manufacturers scrambled to determine how they would be affected. Attorneys and consultants pored over every word in the 160-page document.

And the principle architect of the UDI program, Jay Crowley, heaved a sigh of relief and reflected on an initiative...

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