Ready To Ride Next Growth Wave In China? Remember Five Keys

As China enters a new growth spur for the health sector, underscored by faster product approvals, annual reimbursement coverage and strong demand for high-quality treatments, strategic planning and meticulous execution are more important than ever if companies want to win in the world's second-largest pharma market, says a new report.

View of the infinity empty asphalt international race track with winner word start line . evening scene .
FIVE KEY POINTS FOR WINNING IN CHINA'S NEW HEALTH MARKET • Source: Shutterstock

As China’s healthcare market enters a new era, driven by strong consumers yearning for quality but affordable products and regulatory changes to facilitate speedier access to novel therapies, both winners and laggards will emerge. Companies eyeing riding the growth wave must be focused and act fast and strategically.

Since 2018, drug makers in China have been feeling change in the air. Firstly, many multinationals reported strong growth in...

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