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Onyx Kyprolis Launch Strategy Includes Speedy Delivery, Premium Price

 
• By Emily Hayes

Onyx is pricing new myeloma drug carfilzomib at $9,950 per cycle, 65% higher than Takeda/Millennium’s pioneering proteasome inhibitor Velcade. Launch plans include financial assistance for providers, comprehensive patient assistance program and transition for expanded access patients to commercial drug.

Onyx Pharmaceuticals Inc. is prepared to move fast with the launch of its second-generation multiple myeloma drug Kyprolis (carfilzomib), with dedicated sales reps hitting prescribers within days and orders opening within a week and a half of approval.

The next-generation proteasome inhibitor was cleared via FDA’s accelerated approval pathway July 20 for treatment of multiple myeloma patients who...

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