Advertising Untitled Letter For Exeltis Slynd Social Media Spot Renews Attention To Online Risk Disclosure

Oral contraceptive’s ad did not contain any risk information and was not submitted to US FDA beforehand, so the letter seems an easy call. But with two citations released in as many weeks, is the agency signaling an uptick in enforcement?

sylnd untitled letter feature image
OPDP gave Slynd's social media advertising the thumbs down. • Source: Nielsen Hobbs; the Pink Sheet | images from Shutterstock, FDA

An untitled letter from the US FDA’s Office of Prescription Drug Promotion to Exeltis Pharma regarding a social media ad for Slynd (drospirenone) has renewed attention to online risk disclosures.

The advertisement for Exeltis’ oral contraceptive contained no risk information, and was not submitted to the agency before it ran, according to the untitled letter

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