With Baricitinib, Lilly Hopes To Succeed Where Pfizer Has Struggled

With data demonstrating superiority to Humira and likely lower pricing than anti-TNF drugs, baricitinib may be poised to make more of an impact than Pfizer has with its JAK inhibitor Xeljanz.

With regulatory filings now under review in the US, EU and Japan for baricitinib, an oral, selective JAK1/2 inhibitor, Eli Lilly & Co. sees a chance to position the drug in the competitive rheumatoid arthritis space after generic methotrexate therapy but before use of tumor necrosis factor inhibitors.

The Indianapolis pharma outlined its strategy for baricitinib, partnered with Incyte Corp., during an investor day presentation May 24 in New York (see related story,Also see "Lilly Shows Off R&D Progress With A Pain Franchise Built On New Mechanisms" - Pink Sheet, 30 May, 2016.). Senior Medical Director Bill Macias highlighted the drug's strong data package, derived from five Phase III trials, including data showing superiority to AbbVie Inc

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