ParaGard TV Spot Misrepresents Contraceptive’s Risks, US FDA Says

‘Untitled’ letter is FDA's third in the past eighteen months to target promotions for women’s health products. In the case of advertisement for CooperSurgical's copper-containing intrauterine device, which is regulated as a drug, the agency took issue with distracting visuals and reliance on superimposed text.

Copper scrap bars and plates - Image
The copper in ParaGard gives the FDA’s Center for Drug Evaluation and Research jurisdiction over the IUD’s promotion. • Source: Shutterstock

The US Food and Drug Administration’s most recent drug promotion violation letter has gone to a medical device company for making false and misleading representations about the risks associated with a copper-containing intrauterine contraceptive

In a 25 July “untitled” letter, the Center for Drug Evaluation and Research’s Office of Prescription Drug Promotion cited CooperSurgical Inc. for a direct-to-consumer television

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