New ABPI Code To Address Serious Complaints About Companies More Quickly

The newly published revised code of practice from the UK drug industry association moves certain elements from “guidance” to “mandatory” status, includes an option for providing prescribing information via QR codes, and promises to resolve complaints faster.

The ABPI's revised code of practice comes into effect on 1 October • Source: Shutterstock

More from Marketing & Advertising

More from Compliance