When a new drug gains approval in China, the road to the market is just beginning.
Access Pains After Approval In China? Consider The 'Three Ps'
Still a largely self-pay market, China is in the middle of a new drug approvals rush with 48 clearances in 2018 and more pending, forcing manufacturers to innovate their access models. Among several emerging strategies, a "Three P" combination of pricing, private insurance and patient assistance seems to be winning the day.
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