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Prestige Brands' Business Is Exclusively OTC Drugs As It Completes House Cleaning

 
• By Eileen Francis

Prestige Brands has $69m deal to divest its household cleaning business, its final non-OTC assets.. The firm will keep its “power core” OTC brands including Monistat, Summer’s Eve and Goody’s as its marketing focus.

Prestige Brands Holdings Inc. anticipates completing its transition to competing only in the OTC drug space with an agreement to divest its household cleaning business for $69m in cash.

The marketer of OTC brands including Goody's oral analgesics, Little Remedies pediatric cough/cold products and Fleet gastrointestinal treatments on July 2 announced it has signed and closed on a deal to sell the business. It has not identified the buyer. The Tarrytown, N.Y

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