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As COVID Vaccine Market Goes Private, US Government Can Still Help Firms Boost Sales

 
• By Cathy Kelly

Pfizer and Moderna’s ‘endemic’ COVID vaccine market scenarios anticipate much higher booster rates than have been achieved so far, but performance for 2023 may be aided by the Biden Administration campaign to increase shots this winter.

covid vaccine and money
Predictions Include Uptake By 50% Of US Adults • Source: Shutterstock

As the US prepares to transition to a commercial market for COVID-19 vaccines and treatments in 2023, Pfizer Inc./BioNTech SE and Moderna, Inc. are predicting uptake of their vaccines will align with flu vaccines at roughly 50% of adults.

But the current COVID-19 bivalent booster rate in adults is only around 15%, according to the Centers for Disease Control and Prevention

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