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Nudestix Launches To China With Cruelty-Free Status Intact; CEO Explains How

 
• By Ryan Nelson

The Canadian company’s experience launching to China confirms that foreign and domestic cosmetics brands are competing in the country on a more level playing field these days, with less harm to animals.

China globe

Nudestix Inc. is launching its easy-to-use makeup crayons in 100 Sephora locations in China, and the Canada-based company is doing so without compromising its cruelty-free positioning.

China has been loosening its animal-testing requirements in recent years for non-special-use cosmetics, which include hair-, skin- and nail-care products, fragrances and makeup.

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• By David Ridley

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• By David Ridley

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Self-Care ‘Essential’ To Universal Health Coverage, Stress Asia Pacific Health Agencies

 
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