Cruelty Free International’s China Entry Pilot Enrolls Edgewell’s Bulldog, Neal’s Yard Remedies

Australian company Subtle Energies and UK-based 7th Heaven round out the group of cruelty-free cosmetics brands selected for participation in CFI’s pilot program, which organizers say is not only greasing the skids for aspiring China market entrants that want to avoid animal testing, but also spurring discussion about alternative testing methods.

China flag with arrow graph going up showing strong economy and shares rise. Profit and success. Isolated vector illustration.

Bulldog Skincare for Men has held off on entering China due to animal-testing concerns, but the leash is coming off.

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