Scientific Evidence And E-Commerce Key To Seizing The Probiotic Opportunity

Exclusive: CEO of global probiotic firm BioGaia, Isabelle Ducellier, speaks to HBW Insight about the company's science- and e-commerce- based growth strategy.  

Bacterias 3D rendering
• Source: Shutterstock

Swedish probiotics specialist BioGaia AB is in a unique position to capitalize on the global probiotics trend, which has been boosted by the coronavirus pandemic, according to the firm’s CEO Isabelle Ducellier.

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