Vital Proteins’ ‘Timely’ Immunity Product Launch Makes Time Right For Nestle Investment

Nestle Health Science has majority stake in US firm that started offering a powder blend for beverages containing vitamin C, collagen, L glutamine, zinc, electrolytes and beta glucan earlier in 2020, when consumer interest spiked in boosting immunity health.

Vital Nestle
Vital Proteins, distributes its supplement, food and beverage products through subscription plans, in stores and online sales.

Nestle Health Science SA’s latest investment in the nutritional supplement space is in US firm Vital Proteins LLC soon after it boosted sales when it launched immunity-boosting products shortly before the coronavirus pandemic emerged.

Chicago-based Vital Proteins, which distributes its products through subscription plans, in stores and online sales, started offering its Vitality powder...

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