Leading Personal-Care Companies Building Platform For Scoring Products’ Environmental Impacts

“The aim is to co-design an approach that is brand-agnostic, and which provides consumers with clear, transparent and comparable environmental impact information, based on a common science-based methodology,” say Henkel, L’Oreal, LVMH, Natura, and Unilever in a recent release.

A group of beauty and personal care giants plan to develop a new program for assessing and scoring products on their environmental impacts, with the goal of making it easier for consumers to make purchasing decisions based on sustainability metrics.

While seals and certifications have exploded in recent years for cosmetic products to designate “clean” “natural” or “cruelty-free” status, this would be the first major initiative focused on environmental

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