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Kenvue Launches ‘Branded Entertainment’ Series For Nicorette In The UK

 
• By David Ridley

To coincide with Stoptober – an annual campaign that encourages smokers in the UK to quit smoking for the month of October – Kenvue has launched a digital “branded entertainment” series for smoking cessation brand Nicorette that follows smokers on their quitting journeys.

• Source: Shutterstock

Kenvue has produced a digital “branded entertainment” series for smoking cessation brand Nicorette that follows UK smokers on their quitting journeys.

Launched to coincide with Stoptober – an annual campaign that encourages smokers in the UK to quit smoking for the month of October – lifelong smokers, parents, couples, and vapers share their emotional

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More from Europe

French Agency Proposes Effective EU Ban On CBD In Foods And Cosmetics

 
• By David Ridley

France's food safety regulator ANSES is proposing a reproductive toxicity category 1B classification for CBD under the EU's CLP regulation, which would mean an effective ban on CBD in cosmetics and foods. However, French hemp industry association UIVEC hopes that new evidence coming out of a European Commission review will put the issue to bed before it gets that far.

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• By David Ridley

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