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CVS Joins Retailers Phasing Out Demonized (But Effective) Preservatives

 
• By Ryan Nelson

CVS pledges to stop shipping store-brand products that contain parabens and selected formaldehyde donors by the end of 2019, in an initiative that – for now – does not affect vendors. That could change, however, as CVS’ chemicals safety program is structured similarly to those in place at Target and Walmart, which are pursuing store-wide phase-outs of ingredients of concern.

CVS Pharmacy, Fort Worth, TX

Not to be outdone by leading big-box retailers, CVS Pharmacy announced April 20 that it will eliminate parabens and the most prevalent formaldehyde donors, as well as phthalates, from slews of its own branded beauty and personal-care products to “satisfy consumer expectations.”

The initiative will affect nearly 600 offerings under store brands CVS Health, Beauty 360, Essence of Beauty and Blade, according...

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