At Colgate Helm, Wallace Expected To Continue Cook's Strategies

Noel Wallace, also named to board, says Colgate will continue to prioritize brand building, innovation in current product segments, expanding in channels and markets, maximizing e-commerce growth and investing to drive penetration in growing populations. He joined the oral, personal and home care product and pet nutrition company in 1987 and has served in senior management roles around the world.

Long-time Colgate-Palmolive Co. executive Noel Wallace likely will follow in the footsteps of CEO Ian Cook and continue the firm’s five-point growth plan when he takes the helm in April.

Wallace, who also was named to the board when his appointment to succeed Cook was announced Feb. 11, says Colgate...