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Coty’s ‘Most Ambitious Fragrance Project To Date’; Head & Shoulders BARE; Cosmetic Launch News

 
• By HBW Insight Team

Infiniment Coty Paris, launching globally in 2024, will “be to fragrance what [ultra-premium] Orveda is to skin care,” the company says. P&G touts Head & Shoulders BARE as the first anti-dandruff shampoo with only nine ingredients. More cosmetic launch news.

Bath & Body Works' skin and beard care • Source: Bath & Body Works, Inc.

Announced at a gala event at the Villa Botanica on the eve of the Cannes Film Festival, Infiniment Coty Paris is the New York-based beauty giant’s “most ambitious and most premium fragrance project to date,” according to a 13 May release. The collection, launching globally in 2024, will comprise 14 scents, with first-ever patents pending for both formulation and packaging, the company says.

“Infiniment Coty Paris is a creation that marks a natural progression for the company, fusing beauty, science, and art,” says Coty CEO Sue Nabi

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• By Eileen Francis

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