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Bayer Focuses On Medical Technology For Consumers With Precision Health Unit

 
• By Reed Miller

German pharma giant says division will help people take control of their own health care with digital products.

• Source: Shutterstock

Bayer AG's consumer health business has launched its Precision Health business unit focused on digital and digital-supported consumer health products.

“As people increasingly turn to self-care to manage their everyday health, new digital tools are enabling them to make smarter choices through deeper and more precise understanding of their individual needs,” said David Evendon-Challis, chief scientific officer for Bayer’s consumer health business

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