A recent entrant to the energy drink space brings more than a century of operations and a global footprint in the beer market as Anheuser-Busch Companies LLC partners with sports nutrition and supplements company 1st Phorm International LLC.
US Nutrition Market News: Anheuser-Busch, TopGum, SameDaySupplements, Resbiotic, More
Anheuser-Busch enters energy drinks space with 1st Phorm; TopGum adds Canadian gummy manufacturer; Resbiotic Nutrition expands distribution to Mexico; SameDaySupplements adds custom Stacks; ‘tailored offerings’ for supplement payment processing; marketing boost for Enroute Nutrition for dietary management of surgery.
More from Retail
• By
AI prowess “will not be a competitive advantage long-term. It's going to be table stakes. But there are people who are going to get there sooner and they will have an advantage for a while,” says C&D CEO Matthew Farrell. P&G’s investment in AI, meanwhile, produced its “Great Idea Generator proprietary platform.”
• By
US consumer survey commissioned by NOW Health suggests energy could dominate wellness priorities in 2025 while CRN’s most recent survey showed use of specific supplements such as magnesium, prebiotics and ashwagandha increased compared to previous years. Overall interest in vitamin, mineral and supplement products is higher in several other countries, according to Statista.
• By
Brands should “remain flexible and also explore ways to leverage this trend through innovation, consumer education and strategic retailer partnerships,” says Lauren Alexander of market research firm Emerson Group. “This is not a fad,” says Rick Polito of the Nutrition Business Journal.
• By
Anheuser-Busch enters energy drinks space with 1st Phorm; TopGum adds Canadian gummy manufacturer; Resbiotic Nutrition expands distribution to Mexico; SameDaySupplements adds custom Stacks; ‘tailored offerings’ for supplement payment processing; marketing boost for Enroute Nutrition for dietary management of surgery.
More from HBW Insight
• By
Swedish producer of antioxidant astaxanthin AstaReal has expanded its product offering with cardiovascular health focused-brand Kyolic.
• By
Dyes and colors which FDA says industries agree should no longer be used aren’t unsafe and are currently used only with the agency’s approval, industry stakeholders say. Center for Science in the Public Interest says the dyes are used “in tens of thousands of foods and beverages that are commonly consumed here in the United States.”
• By
Plano, Texas-based Simpler Hair Color Inc. may face FTC enforcement action after it failed to comply with the National Advertising Division’s recommendations it discontinue the claim, “Rated #1 Men’s Hair Color,” associated with a consumer review website.