Mustela, touted as “the skin-care expert for babies and mothers-to-be,” is promoting the relaunch of its Bebe line with its first digital-media campaign, aiming to make an emotional connection with moms wherever they visit and shop online.
Mustela’s Digital Campaign Promotes Bebe Line, Avocado Active To Moms
Mustela skin-care brand for babies and mothers-to-be is launching its first digital media campaign with banner ads, blogs and social-media support on parenting and family websites. Campaign promotes the relaunch of Mustela’s Bebe line featuring new natural active Avocado Perseose.